Finished Social Media Page - Instagram for 'When Duty Calls'
Ahead of the release of 'When Duty Calls' marketing for the film would appear across a range of social media platforms. I have created an Instagram page for the film, as an example of the viral marketing that is common today for both smaller, independent films and big-budget Hollywood blockbusters, such as 'When Duty Calls'.
Below is my finished Instagram page for my action-comedy film ‘When Duty Calls’. In the screenshots you can see the ways I have used the conventions I found during my research into social media pages for existing films. These include images/stills from the film (plus behind the scenes shots), videos (including trailers), the poster release, hashtags, emojis (related to genre), competitions to win tickets and even a 'Barbenheimmer'-style post, pitching 'When Duty Calls' against 'Remember Me' (Tamar's film).
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