Analysing Action Film Social Media Pages - 'The Accountant 2'

'The Accountant 2' has social media pages for Instagram, Facebook and X and I will be looking at how the action genre influences the different social media pages, and how the genre comes across on the posts.

'The Accountant 2' - Instagram

Although the layout is conventional for the platform, the main elements that indicate the genre of the film include:

• Film posters which highlight genre through sans serif font, bold taglines, dark colours, weapons, leather jackets and emphasis on the actor, who is well known for being in action films
• Engaging trailers with fast paced editing/cinematography, eye candy and fast paced intense non-diegetic music
• Behind the scenes footage showcasing the stunt work and interactions between cast before filming offering fans an exclusive look before the release of the film.

'The Accountant 2' - Facebook

Their facebook page also includes many conventions which highlight the genre, which include:

• Their main poster which is seen at the top of their page which emphasises the intensity/mystery of the film.
• Many other posters/images from the film which are under the ‘photos’ section which highlight the genre through the mise-en-scene

Additionally, it has the same conventions as the Instagram page for example:

Many engaging trailers with fast paced editing/cinematography, eye candy and fast paced intense non-diegetic music

 Behind the scenes footage showcasing the stunt work and interactions between cast before filming offering fans an exclusive look before the release of the film

'The Accountant 2' - X

Their X page has the same posts as their other social media pages therefore they have the same following conventions which include:

• Film posters which highlight genre through sans serif font, bold taglines, dark colours, weapons, leather jackets and emphasis on the star, who is well known for being in action films
• Engaging trailers with fast paced editing/cinematography, eye candy and fast paced intense non-diegetic music.
• Behind the scenes footage showcasing the stunt work and interactions between cast before filming offering fans an exclusive look before the release of the film.

However, the only difference is they take posts from other peoples pages and repost them so fans can see more content which makes them more interested in the film and extra eager to watch the film once it is released.